Community’s Known Advertising Executive Rahat Malik Laid to Rest

By A Correspondent
(Photo by Saeed Hasan)
The Namaz-e-Janaza of Rahat Malik, a prominent figure in the advertising world in Pakistan and the United States, was held at Islamic Center of Long Island (ICLI) in Westbury on Tuesday, September 26. Malik, a senior Pakistani-American residing in Long Island, was the founder and owner of the highly successful media advertising company, Ad Age Advertising. He dedicated over two decades of his life to the advertising industry, leaving an indelible mark on both Pakistani and South Asian markets.

Malik was suffering from cancer and succumbed to his ailment at a hospital in Long Island on September 25. He leaves behind his wife, daughter, and a son, Adeel Malik, to mourn his death.

(Photo by Saeed Hasan)

The funeral service, a somber and poignant occasion, took place at the ICLI during the Zohar prayer. The Janaza parayer was attended by a multitude of local dignitaries, well-known businessmen, and representatives of media organizations. Saeed Hassan, President of Dawn Travels and a respected community figure, expressed his condolences, saying: “Malik was a good family man and a very professional. We have lost a senior and an elder brother.”

Notable figures from the media industry also paid their respects, with Asif Jamal from ARY, Mohammad Asif, and Moviz Siddiqui from Dunya News, Mujeeb Lodhi from Pakistan News, Mohsin Zaheer from Urdu News, Shiraz from Shiraze Cafe, Ijaz shahid and Shabbir Gul from Bronx, Chaudhry Akram Senior Advisor Nassau County County Executive, Saif Nagra of Dera restaurant, Javed khan ARY News and a host of community leaders attending the solemn ceremony. He was later laid to rest in a Long Island cemetery.

(Photo by Saeed Hasan)

Rahat Malik was widely admired and respected for his unwavering professionalism, soft-spoken demeanor, and impeccable business ethics. He was known for his contributions in producing television commercials for various Pakistani businesses and South Asian entities, making a significant impact on the advertising landscape.
The untimely demise of Rahat Malik has left a void in both the advertising industry and the hearts of those who had the privilege of knowing him. His contributions to the world of advertising and his lasting impact on the Pakistani and South Asian business communities will be remembered and cherished for generations to come.

His son Adeel Malik is expected to continue his father’s legacy by taking over the family business and serving their valued clients.



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